Paid and organic social media marketing strategies improve customer retention by: Retaining mindshare (by ensuring your venue holds cut-through in the competitive surrounding landscape) Demonstrating the unique culture of your venue (by making sure your venue is considered ‘the place to be’) Promoting deals, offers and/or incentives to visit your venue Offering a … [Read more...]
How does Social Media Increase Venue Awareness & Footfall In Hospitality?
Improving venue awareness is the process of making more consumers aware of the existence, location, offering and culture of your venue. Improving venue footfall is the process of increasing the frequency of customer attendance to your venue. This is done by improving awareness to new and existing customers and by offering an incentive to visit your venue. Social media … [Read more...]